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New Balance affiliate program

Does New Balance have an affiliate program? Yes. New Balance runs regional programs on several networks; third parties report about 2% to 7% (3.2% on a US FlexOffers listing) and a 30-day cookie.

Third-party figures Sports & outdoor

New Balance affiliate program at a glance

Program
New Balance affiliate program
Network
Third-party: by region (FlexOffers listings, Awin, Rakuten, Impact or CJ mentioned)
Commission
Third-party: about 2%–7%; FlexOffers US athletic shoe program 3.2% of online sales
Cookie
Third-party: 30 days
US searches
100–1K a month for "new balance affiliate program"

The brand doesn't publish its terms, and third-party listings disagree. Check the terms in the network before you join.

Is the New Balance affiliate program worth it?

Worth it for running and comfort shoe content, especially readers who need wide sizes. Rates vary by region and program, so check the US terms.

How much you can earn

At 3.2%, a $140 pair of shoes earns $4.48.

What you'll promote

Running shoes, walking shoes and retro lifestyle sneakers, with wide-width options many brands don't offer.

Who it suits

Running, walking, lifestyle sneaker and comfort shoe content.

Content ideas for New Balance

  • New Balance wide shoes guide
  • 990 vs. 2002R
  • Best walking shoes for all-day wear

What to watch out for

  • Outlet and regional programs have lower or different rates.

How to join the New Balance affiliate program

  1. Sign up with the network that runs the program: Third-party: by region (FlexOffers listings, Awin, Rakuten, Impact or CJ mentioned).
  2. Find New Balance in the network's advertiser list and apply; the brand decides on approval.
  3. After approval, check the commission, cookie and excluded products in the network's program terms, then create your links.

Impact is free for publishers. You create one partner profile, then apply to each brand; payouts arrive in your Impact wallet once a brand approves the sales.

New Balance affiliate program questions

Does New Balance have an affiliate program?

Yes. New Balance runs regional programs on several networks; third parties report about 2% to 7% (3.2% on a US FlexOffers listing) and a 30-day cookie.

How much does the New Balance affiliate program pay?

Third-party: about 2%–7%; FlexOffers US athletic shoe program 3.2% of online sales

How long is the New Balance affiliate cookie?

Third-party: 30 days

Which network runs the New Balance affiliate program?

Third-party: by region (FlexOffers listings, Awin, Rakuten, Impact or CJ mentioned)

Is the New Balance affiliate program free to join?

Joining is free on the brand's program and on most networks. Awin asks new publishers for a small deposit that it refunds later.

Sources

Figures marked third-party come from affiliate network listings and directories. Terms change; the program's own terms decide what you are paid. How we check programs.

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