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REI affiliate program

Does REI have an affiliate program? Yes. REI Co-op's program runs on AvantLink, the outdoor-focused network, with 5% commission and a 15-day cookie in most reports.

Partly confirmed Sports & outdoor

REI affiliate program at a glance

Program
REI Co-op affiliate program
Network
AvantLink (third-party, consistent)
Commission
Third-party: 5%
Cookie
Third-party: 15 days (30 days on some listings)
US searches
100–1K a month for "rei affiliate program"

The brand or its network confirms the program; some figures come from third-party listings.

Is the REI affiliate program worth it?

Worth it for outdoor sites. A 5% rate on high-priced gear and AvantLink's outdoor focus make it a standard choice in the niche, though the cookie is reported as 15 days.

How much you can earn

At 5%, a $300 tent earns $15.

What you'll promote

Camping, hiking, climbing, cycling and paddling gear and clothing, including REI's own Co-op brand.

Who it suits

Hiking, camping, climbing and outdoor gear content, where AvantLink is the standard network.

Content ideas for REI

  • Backpacking gear checklist
  • Best tents for families
  • REI Co-op vs. name brands

What to watch out for

  • Some sources report 30 days instead of 15 for the cookie; check AvantLink.

How to join the REI affiliate program

  1. Sign up with the network that runs the program: AvantLink (third-party, consistent).
  2. Find REI in the network's advertiser list and apply; the brand decides on approval.
  3. After approval, check the commission, cookie and excluded products in the network's program terms, then create your links.

AvantLink specializes in outdoor and sporting brands and reviews each site before approval.

REI affiliate program questions

Does REI have an affiliate program?

Yes. REI Co-op's program runs on AvantLink, the outdoor-focused network, with 5% commission and a 15-day cookie in most reports.

How much does the REI affiliate program pay?

Third-party: 5%

How long is the REI affiliate cookie?

Third-party: 15 days (30 days on some listings)

Which network runs the REI affiliate program?

AvantLink (third-party, consistent)

Is the REI affiliate program free to join?

Joining is free on the brand's program and on most networks. Awin asks new publishers for a small deposit that it refunds later.

Sources

Figures marked third-party come from affiliate network listings and directories. Terms change; the program's own terms decide what you are paid. How we check programs.

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